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Marketing Services |
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| Opinion Polls |
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Banking Frontiers can work with technology partners to get an understanding of banker's views on various topics by taking the opinions of 2 -3 bankers from various segments on a particular topic every month. |
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| End-To-End Marketing |
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Over the years, Banking Frontiers have become an important medium for advertisers to communicate to the focussed target audience of the BFSI domain. The growing demand by our clients to present them a complete marketing solution, we have designed this service:
Month 1
Curtain raiser which involves a four page research-based article in Banking Frontiers with opinion from technology heads of the banks (4 to 6 bankers) and comments on select topics.
Month 2
A roundtable discussion would be organized on the selected topic with 12-15 bankers over a power breakfast at a five-star location, with representative from sponsoring technology partner for an open discussion.
Month 3
This activity includes a supplement in Banking Frontiers with transcript of the discussion with right branding running into 8 pages. |
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Activity period:
This will be a three-month continuous activity. Once the researched article is published and awareness is created, Banking Frontiers can duplicate the effort in cities of your choice, even locations abroad.
Participants:
We will ensure participation of senior bankers who would be selected in consultation with the tech partner or the sponsor. |
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| Case Studies |
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| Banking Frontiers brings out case books on some of the top banking customers on a regular basis which are circulated with the branding of Banking Frontier along with the magazine or alternatively used as a marketing tool by IT companies. |
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| Survey/Research Report |
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| Research division of Banking Frontiers undertakes research or survey activities in the area of banking functions (treasury, risk, operations etc) and related topics targeting banks and IT service providers in this space. |
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Manuscripts/Whitepapers
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Research division of Banking Frontiers also undertakes projects relating to whitepapers and manuscripts in the domain of BFSI functions and related topics targeting banks and IT service providers in this space. |
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| Training Programs |
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The Training division offers training services to enable professionals learn and maintain critical skills in all key tactical areas of business and operations in this highly competitive BFSI industry |
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| Newsletters |
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| Equipped with rich experience in BFSI domain, technology and content development, we have initiated a Relationship Publishing division to help the IT solution providers to develop relevant tools like newsletters to target the banking and finance sector. Banks and finance can utilise this service to establish communication with their target audience. |
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